Online (get social)
MADLAB started as a web-only shop back in the early 2000′s and while we’ve obviously grown into other areas of the industry, we’re first and foremost an Online Agency, whatever that means.
There are so many facets of “Online” that it is nearly impossible to know what a client needs without a conversation to discuss goals and expectations. I’ve had clients tell me they just need a simple landing page, but after a few minutes chatting about it, they realize they need a full site with CMS and a back-end for client-only access. MADLAB does not offer a la carte web products, because they are not solutions. We’d rather give you exactly what you need with an eye towards the next step.
Let’s talk about what type of web presence your company needs to stand out in a crowded market.
Do not dismiss the importance of Social Networking in the scope of your Online presence. The current snapshot of “the web” is one of near fanatical connection. In the Online world, this means opportunity; the ability to connect with your audience directly has never been easier. Using outlets like Twitter, Facebook and Foursquare, you can establish a brand relationship that do not end when you’ve made a sale or cleared a table.
ABOUT MADLAB
I love to create. I love to solve design problems. But since starting MADLAB Design in 2002 after an early career in Biology, I've learned that being creative isn't like a faucet. So drawing on my background in science, I've looked into the process.
Learn your clients. Learn your target. Execute problem solving, informational design based on that knowledge and research. Then, like a true scientist, back up your decisions with hard data, while educating your client along the way.
I'm Dan Gullotti, and MADLAB is my brainchild.
I am also the Interactive Marketing Manager for Mount Snow Vermont.